Privacy Policy

Privacy Statement

Wilfs T/A Wilfs Ltd is committed to protecting our visitors and customer’s privacy.  The following privacy policy explains how we use any personal information we collect about you when you use Wilfs online or give personal information in store.

What information do we collect about you?

Information is collected from you when you register with Wilfs online, order goods from us, sign up to receive updates or when you participate in any online marketing competitions or surveys.  This may include name, address, phone number, email address and card details.  We do not store card details of any users for security reasons and card payments are processed currently by Stripe Payments.  We may collect non-personal identification information about users whenever they interact with Wilfs online.  Non-personal identification information may include the browser name, the type of computer and technical information about users means of connection to our site, such as the operating system and the Internet service providers utilized and other similar information.


We implement a variety of security measures to maintain the safety of your personal information when you place an order or enter, submit, or access your personal information.  We offer the use of a secure server.  All supplied sensitive information is transmitted via Secure Socket Layer (SSL) technology and then encrypted into our Payment gateway providers database only to be accessible by those authorized with special access rights to such systems, and are required to keep the information confidential.

How will we use the information about you?

Information we collect about you will enable Wilfs to process any orders you make, manage your online account with us and where permitted, email you with relevant product offers and promotions.  When processing your order, we may send your details to and use information from, credit reference and fraud prevention agencies. We also send your name, shipping address and contact telephone number an din some cases email address to DPD, Fastway or An Post for the purpose of delivering your goods in a time manner.  Wilfs will never share any of your personal information with any third-party companies for marketing purposes.


Wilfs, from time to time, would like to contact you with product offers and promotions, which may be of interest to you.  If you have signed up or consented to this, we will contact your via email.  If you no longer wish to receive these offers, you can unsubscribe at any time via our website.

Facebook: From time to time we collect user information through Facebook. The information collected is in the form of name, email and mobile phone number.  By signing up to our forms on Facebook you are giving consent to receive occasional marketing material such as news, offers or updates.  If you no longer wish to receive updates you can notify us of your wish to unsubscribe.

Mobile: If you have consented we use your mobile phone number to occasionally contact you about offers, news or promotions. We currently store your mobile phone information.  At any time you can opt out from receiving texts from us. 

In Store:  If you signed up in store you can notify us of your wish to unsubscribe.

Access to your information & correction

We want to make sure that the information we hold about you is up-to-date and correct at all times.  If you would like to receive a copy of all, or some, of the information that we hold about you, you have the right to do so. You can request this from us via email or in writing.  Please allow 7 – 10 working days for this information to be processed.  You may also ask us to remove or amend any information that we hold about you that you think is inaccurate.   You can do this via email, telephone or in writing.

Other Websites

Our website may contain links to other websites.  Our privacy policy only applies to our website.  If you click on a link from our website to another, please make sure that you read the privacy policy for that website.

Cookies and Pixel Tags

A cookie is a small file that asks permission to be placed on your computer’s hard drive.  Once you agree, the file is added and the cookie helps analyse web traffic or lets you know when you visit a particular site.  Cookies allow web applications to respond to you as an individual. The web application can tailor its operations to your needs, likes and dislikes by gathering and remembering information about your preferences.

We use traffic log cookies to identify which pages are being used.  This helps us analyse data about webpage traffic and improve our website in order to tailor it to customer needs.  We use this information to provide the best possible user experience.  Cookies help us to better understand your shopping habits, likes and how you prefer to shop.  They do not pose any harm to your computer or electronic devices.  Cookies do not allow us to access your device in any way and are only used to create a more personalized shopping experience either through browsing or through marketing communications. We use Google Analytics to provide us with this information and cookie data is stored with Google for duration of 26 months.

Overall cookies help us provide you with a better website by enabling us to monitor which pages you find useful and which you do not.  A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us.

You can choose to accept to decline cookies.  Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer.  This may prevent you from taking full advantage of the website.  The websites and will provide more information on cookies, should you wish to learn more.

We also make use of pixel tags.  A pixel tag is a piece of software, similar to a cookie, which is placed onto your browser. It allows us to identify what browser you use, customise your experience or show you relevant marketing communications base on your preferences.  We make use of pixel tags through Facebook so when you visit our site it passes browsing information back so we can better customize your shopping experience.

If you no longer wish to have your data passed back to either Google Analytics or Facebook go to your browsing history on your device and clear you cache and browsing history.  Please note that doing so will affect how the website performs on your device(s) afterwards.

Changes to our privacy policy

Our privacy policy is constantly reviewed and updated. 


If you have any further questions do not hesitate to contact us by phone on 044 9342534 or